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Spring offer: use code SPRPOD10 for 10% off

The Art of Branding

The ultimate branding strategy course with done-for-you templates.

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What if you had the secret methods that create a strong, meaningful and authentic brand that helps you connect not only with your customers, but leaves you filling fulfilled and happy while you do it?

The Art of Branding course is your step-by-step guide to creating a strong, authentic brand that not only attracts but also engages and converts your ideal customers.

Art of branding promo

Who is this course for?

Designed for creatives at any stage of the process, this course will equip you with the tools and strategies needed to establish your brand as a leader in your niche. Whether you're starting from scratch or looking to refine an existing brand, this course provides practical exercises, expert guidance, and actionable steps to take your brand to the next level.

Whether you're a photographer, artist, musician, or any other creative professional, this course will help you craft a brand that attracts attention, drives engagement, and builds lasting success.

What's included?

Everything you need to develop and build and strong, authentic and engaging brand strategy that attracts, engages and converts. Step-by-step.

£395

10+ in-depth modules covering everything from brand identity to how to maximise your presence online.

Worksheets with actionable exercises and downloadable resources so start implementing immediately.

Downloadable templates to help you hit the ground running.

Access to an exclusive community for feedback, networking, and support.

Lifetime access so you can revisit the course as your brand grows.

Templates that come with the course

Practical templates designed to help you implement and streamline your brand strategy with ease.

Defining your purpose

Customer persona template

Competitor landscape

Messaging framework

Brand styling guideline

Colour palette selector

Customer questionnaire

Brand audit checklist

Brand on a page

Elevator pitch builder

Website audit checklist

Business goals

Have a question? 

  • This course has been designed and built to be valuable for any stage of your brand journey. From those just starting out, to those who are considering a brand refresh, this course is for anyone who wants to build a strong, authentic brand that attracts their ideal audience and stands out. The fundamentals that are covered and outlined through the course can be applied to any niche or industry. This course has been designed with solopreneurs, freelancers, creatives and small businesses in mind. If you are looking for corporate, enterprise-level marketing tactics, we recommend that you schedule a call for a bespoke solution.

     

    This course is for you if:

    • You're a creative professional or small business owner and want a brand that represents your unique style and values

    • You struggle with branding and messaging and need a clear framework to get going

    • You want to build a brand that builds trust, connection and loyalty

    • You're ready to build a consistent and recognisable brand

  • No matter what level you are at, this course has plenty of elements across the branding spectrum to provide you with value. The concepts provided are easily explained and all assets and templates have been designed to support you through the process step-by-step. The course is designed for creative entrepreneurs, freelancers, and small business owners who may not have had formal training in branding or marketing.

    • No prior experience needed: the course will walk you through the step-by-step strategies  in an easy-to follow and practical way

    • Perfect for beginners who are just starting out

    • Great for intermediates looking to refine and strengthen their existing brand

  • The course has been designed to be completely self-guided and self-paced so take as long as you need or want to complete it. There is no limit to the amount of time that you can spend working through to develop your brand strategy. We recommend working through a lesson or two a week to give you the time to apply what you learn to your business and brand and complete the exercises.

     

    Each module within the course contains a video no longer than 10 minutes long, an article, accompanying exercises for you to complete in your own time, and a short quiz to complete each module.  On average, most clients will take a few months to complete and apply this course.

    At the end of the course there is a 30 Day Challenge to help you maintain momentum and put what you've learnt into practice.

  • We recommend you follow the course on a laptop or desktop computer, as it will make it easier to follow the videos and complete the exercises. You will require an internet connection to access the course materials, and it is recommended to have a notepad for brainstorming, taking notes and drafting your messaging. You can print the materials which contain space for making notes. Alternatively, please reach out if you would like a physical copy of the workbook (extra charges apply).

     

    Everything in this course is designed to work with free or low-cost tools so you don't need to invest in any expensive software to get started. The templates provided can be accessed using free tools such as Google (Sheets and Docs) and Canva.

  • This course provides a structured plan with actionable exercises that you can apply to your business. Success comes from applying what you learn as you go, so the more consistent effort you put into your brand and messaging, the faster you will see results.  Branding takes time, consistency and effort. So if you are looking for overnight results, a quick fix, or passive learning without implementation, this course may not meet your expectations. Typically, you can expect the following:

    • Within the first month: Gain clarity on your brand identity, messaging and positioning.

    • 1-3 months: Increased brand recognition and engagement as you apply your brand consistently.

    • 6+ months: Stronger trust, loyalty and visibility leading to more opportunities and sales.

  • Definitely! All our courses come with lifetime access so you can revisit the course as many times as you like, and as your brand grows and evolves. You also benefit from access to future course updates and additional templates that will be automatically added to your course purchase.

  • Yes! You can choose to book a dedicated 1:1 consultation session to work on a tailored brand strategy for your business once you've started the course. If you would like to schedule a call to discuss your specific needs, please fill in the following form. There is also the choice of a monthly coaching package if you prefer to receive ongoing support and feedback.

Define your purpose and align it with your core values

Identify and connect with your ideal audience

Develop a unique brand identity and consistent messaging

Build an online presence that draws attention and builds trust
Create engaging content and engage with your community
Measure, adapt & evolve your brand to stay relevant and impactful
Art of branding modules

What you'll learn

In this comprehensive course, you'll have access to ten modules where you will learn how to...

No more confusion or overwhelm.

Take control of your brand and start creating something that speaks to your audience.

Become a
Branding Champion.

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